Effective Date: 01/09/2026
Last Updated: 01/09/2026
This Privacy Policy explains how AMRITAYA, operating under the brand name Amritaya Farms ("Amritaya Farms", "we", "us", or "our"), collects, uses, stores, processes and protects personal information of users who access or use https://amritayafarms.com/ (the "Website"), the Amritaya Farms mobile application (the "App"), and related services.
By using our Website or App, creating an account, placing an order, contacting us, or otherwise interacting with our services, you acknowledge that you have read and understood this Privacy Policy.
Amritaya Farms is a consumer brand offering food products including A2 Bilona Desi Cow Ghee and other products that may be introduced from time to time.
The Website and App allow users to browse products, create accounts, place orders, make payments, track orders, save addresses, communicate with customer support and access other related services.
We may collect the following categories of information:
Payments may be processed through third-party payment gateways and financial service providers. We may receive transaction-related information such as payment status, transaction reference, payment method and related details.
We generally do not store complete debit card, credit card or banking credentials on our own servers. Such information may be processed directly by authorised third-party payment service providers in accordance with their respective privacy and security practices.
When you access our Website or App, certain technical information may be automatically collected, including:
We may use cookies, pixels, local storage and similar technologies to operate the Website, remember preferences, maintain sessions, improve performance, understand usage patterns and, where applicable, support marketing and analytics.
You may control certain cookie settings through your browser or device settings. Disabling certain cookies may affect the functionality of parts of the Website.
Depending on the features enabled in the App, the App may request access to certain device permissions such as notifications, camera, storage or location.
Permissions will be requested only where reasonably required for a particular feature or functionality. You may manage available permissions through your device settings.
We may use personal information for purposes including:
Where permitted by applicable law and based on the choices available to you, we may send promotional communications through email, SMS, WhatsApp, push notifications or other communication channels.
You may opt out of promotional communications by using the unsubscribe mechanism provided, changing notification preferences in the App, or contacting us.
Transactional and service-related communications, such as order confirmations, payment notifications, delivery updates and important account messages, may continue even if you opt out of promotional communications.
We do not sell or rent your personal information to third parties for their independent commercial use.
We may share relevant information with trusted service providers, including:
Such parties may process information only to the extent reasonably necessary for providing their services to us or as otherwise permitted by applicable law.
We may also disclose information where required by law, court order, governmental authority, regulatory requirement, fraud investigation or to protect the rights, safety and property of Amritaya Farms, our customers or others.
We take reasonable technical and organisational measures designed to protect personal information against unauthorised access, loss, misuse, alteration, disclosure or destruction.
However, no electronic transmission, website, application or storage system can be guaranteed to be completely secure. Accordingly, we cannot guarantee absolute security of information.
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including fulfilling orders, maintaining business and transaction records, resolving disputes, preventing fraud and complying with applicable legal, accounting and regulatory requirements.
When information is no longer reasonably required, we may delete, anonymise or securely dispose of it, subject to applicable legal requirements.
Subject to applicable law and verification requirements, you may have rights regarding your personal information, including rights to access information, request correction of inaccurate information, withdraw consent where processing is based on consent, request deletion where legally applicable, and raise grievances regarding the processing of your personal information.
To exercise an applicable right, please contact us using the details provided below.
You are responsible for maintaining the confidentiality of your account credentials and for activities carried out through your account.
If you believe that your account or credentials have been compromised, please contact us immediately.
Our Website and App are intended for general consumers and are not specifically directed towards children.
We do not knowingly collect personal information from children in circumstances where such collection is prohibited by applicable law. If you believe that a child has provided us personal information improperly, please contact us so that appropriate action can be taken.
Our Website or App may contain links to third-party websites, applications, payment services, social media platforms or other services.
We are not responsible for the privacy practices, content or security of third-party services. You should review their respective privacy policies before providing information to them.
We may update this Privacy Policy from time to time to reflect changes in our business, technology, services or applicable laws.
The updated version will be published on the Website and/or App with the revised "Last Updated" date. Your continued use of the services after an update may constitute acceptance of the updated policy to the extent permitted by applicable law.
If you have questions, concerns or complaints regarding the collection or processing of personal information, you may contact:
Entity: AMRITAYA
Brand: AMRITAYA FARMS
Email: INFO@AMRITAYAFARMS.COM
Phone: +91 921 146 6969
Address: NEW DELHI, INDIA
For general customer support, please contact:
Email: SUPPORT@AMRITAYAFARMS.COM
Phone: +91 921 146 6969
Website: WWW.AMRITAYAFARMS.COM